A website for your restaurant with your own bookings and a digital menu
A restaurant website done the way it should be has three things: online bookings that are yours (the booking comes in directly, with no per-diner commission like the portals such as TheFork charge), a digital menu you update when the dish of the day changes, and being found on Google and AI (ChatGPT, Gemini) when someone searches for where to eat nearby. We build it for you for free and stay on to rank it. We don't promise to fill your dining room: we do the work and show it to you.
Why does a restaurant need its own website today?
Almost every restaurant has Instagram, a half-finished Google profile and, at most, a listing on a booking portal. It seems like enough, but it leaves a big gap: when someone decides where to have dinner tonight, they search, look at the menu, check the opening hours and want to book without calling. If all of that lives scattered across other people's sites, every step is a chance to lose the customer… or to pay a commission for them.
Your website is the only place that's truly yours: the menu always up to date, the photos of your dishes, the book button that goes straight to your reservation book and the data Google and AI read to recommend you. It doesn't depend on a social network's algorithm or on the rules of a portal that raises the commission tomorrow.
And it connects with how people search now. Someone wanting to eat out types "gluten-free restaurant near me" or asks an AI directly "where can I eat well with kids around here?". To show up in those answers you need a fast, well-prepared website, not just an Instagram profile. We work on it alongside local SEO on Google Maps.
Your own bookings vs. a booking portal: where's the difference?
This is the question hospitality owners ask us most, so we lay it out clearly in a table. The difference isn't the design: it's whose booking it is and who keeps the margin.
| A portal like TheFork | Booking on your own website (Zenith) | |
|---|---|---|
| Commission | Usually charges a commission per diner seated | No per-diner commission: the booking comes in directly |
| Whose customer it is | The portal's: their data lives on its platform | Yours: the contact comes into your system |
| Who controls the offer | The portal pushes discounts to stand out | You decide the terms, hours and capacity |
| Where your brand appears | Mixed in with the competition on the listing | Your website, your name, your menu, your photos |
| What happens as volume grows | More bookings = more commission you pay | More bookings = same cost for your website |
We're not saying the portals are useless: they give visibility and they suit some restaurants. What we're saying is that having your own booking channel, with no per-diner commission, is always a base you'll want to control. The ideal approach is usually to have your own thing first and use the portals, if you want, as an add-on.
What does the Zenith restaurant website include?
This is what we build, no smoke and mirrors. Every piece is designed so that the customer who's already hungry ends up sitting at your table in as few steps as possible.
- Your own online bookings. A booking form (date, time, party size, contact) that comes in straight to your system, with no per-diner commission. The booking is yours from the very first moment.
- Digital menu. Your dishes, allergens and prices on a clear, fast page, easy to update when you change the menu or the dish of the day. No more clunky PDF that nobody opens.
- A genuinely fast website. On Cloudflare, loading instantly on mobile, which is where people look at you. Speed matters: anyone who has to wait goes somewhere else.
- Photos of your dishes properly handled. Optimised so they look appetising without slowing the page down. On screen, people eat with their eyes first.
- Google profile linked and consistent data. Hours, address and phone identical on the website and the profile, with structured data so Google and AI understand you right away.
- Ready for AI. Information organised and extractable so that, when someone asks ChatGPT or Gemini for a place to eat in your area, your restaurant can be among the ones it cites. We explain it in how to appear in ChatGPT.
How much does it cost? The Zenith model
Here's what sets us apart: building your website is free. You pay nothing to create it; we do it upfront. What you pay is a tailored monthly fee for ongoing support, which already includes the domain, the SSL and everything technical —we don't charge for that separately— and the continuous work of ranking on Google and AI.
That fee has an honest minimum of a few months (around three), because ranking is gradual and there's no sense in measuring it in two weeks. Depending on the case, the first months may be paid upfront; we tell you clearly before we start, no fine print. You'll find the pricing details on our pricing page.
What we will NOT promise you
For the sake of honesty, we put it in writing, because almost nobody in the sector does:
- We don't promise to fill the restaurant or a number of diners. That depends on your cooking, your area and a thousand things we don't control.
- We don't guarantee coming up first on Google or that AI will cite you. We do the work that makes it more likely, not miracles.
- We don't sell "you only pay if it works" or "pay per result": that would be dishonest.
What we do give you is the work: your own website, fast and with bookings that are yours, plus the monthly ranking support, all while showing you each month what we've done. This page is part of our websites for local businesses; the restaurant is one of the cases where it shows the most.
What hospitality owners ask us
Do the bookings really carry no per-diner commission?
Can I keep using TheFork or another portal at the same time?
Can I change the menu myself when the dish of the day changes?
How much does it cost to set up the restaurant's website?
Do you guarantee the restaurant will fill up?
Your website and your Google reviews, pulling in the same direction
When someone is torn between your restaurant and the one next door, the first thing they look at are the reviews. Your Google profile (the old Google My Business, now Business Profile) and your website don't compete: they reinforce each other. The website gives the menu, the good photos and the book button; the profile gives the stars and the social proof. If the two tell the same story —same name, same hours, same address, same dishes—, Google trusts you more.
That's why we make the step that really moves the needle easy for you: asking for reviews from people who've just eaten well, with a link or a QR code on the table or the receipt. The less friction, the more genuine reviews.
What we don't do, and it's worth saying clearly, is invent reviews or buy them. Besides being cheating, in Spain Law 10/2025 requires reviews to come from real, verifiable customers; fake ones can be penalised. We help you get authentic reviews from people who have been at your table, which is the only thing that holds up in the long run. We don't promise you a number of stars: that depends on how people eat and are treated at your place.
Bookings by WhatsApp and phone, without losing the late-night customer
Not everyone fills in a form, especially the regulars. That's why, besides the bookings of your own that come straight into your system, we keep WhatsApp and the phone in plain sight with a single tap: on mobile, tapping the number dials it directly, and tapping WhatsApp opens the chat with a message already written ("Hi, I wanted to book a table for…"). The fewer steps, the fewer bookings lost along the way.
The point is that all those channels stay yours. The WhatsApp booking is yours, the form booking is yours and the phone booking is yours: none pays a per-diner commission or stays on a third party's platform. You choose what to show first depending on how your dining room works.
If you're worried about the hassle of managing several places, it's part of the support: we leave it tidy so that every request reaches where you look —your email, your phone— without having to watch five screens at once.
Allergens and languages: what your digital menu really should solve
A digital menu isn't just a pretty PDF. In Spain you're required to inform about the fourteen allergens, and doing it well on the website saves you trouble and reassures anyone eating with an allergy or intolerance. We set it up so that each dish can flag its allergens at a glance, with no tiny print and no separate document that nobody finds. Many diners with coeliac disease or allergies choose a restaurant precisely because of this.
And if you're in a tourist or coastal area, the menu in English (and whatever else is needed) stops being an extra and becomes an advantage: a foreign diner who understands the menu orders with more confidence. We assess it according to your area as part of the support, without promising you a number of tourists, since that doesn't depend on the website.
The same goes for the gluten-free, vegan or lactose-free options: making them visible and well labelled is exactly what people look for before choosing a table, and what Google and AI read when someone asks "where can I eat gluten-free nearby?".
- The 14 allergens flagged per dish, clear and accessible, as Spanish regulations require.
- The menu in several languages if your area calls for it (tourism, coast, large city).
- A section for gluten-free, vegan or lactose-free options, labelled and easy to find.
- Content readable by Google and by AI search engines, not hidden in an image or a PDF.
More frequently asked questions
Do you help me get more Google reviews for the restaurant?
Can a booking come in by WhatsApp as well as through the website form?
Does the digital menu show allergens as the regulations require?
I already have an outdated restaurant website, do you redo it or start from scratch?
We build your restaurant's website for free
Tell us what your restaurant is like. We set up the website with your own bookings —no per-diner commission— and a digital menu, without you paying for the creation, and we stay on to rank it every month. Without promising to fill your dining room: just the work, and you'll see it.