Online store to sell clothing in Spain

What does an online clothing store really need?

Selling clothing online isn't the same as selling a book or a course. Fashion has its own rules, and if the store doesn't respect them, it shows in the experience and in the number of returns. Before thinking about a pretty design, a clothing store has to solve this:

• Variants by size and colour. The same garment exists in S/M/L/XL and in several colours, and each combination has its own stock. The store has to let people pick size and colour without confusion and flag when something is sold out.
• Photos that genuinely show the garment. The customer can't touch the fabric. They need to see the garment from the front, from the back, the detail of the material and, if possible, worn. The product page lives off the photo.
• A size guide on hand. The number-one question in fashion is \"which size do I order?\". A clear measurements chart on the product page reduces the \"it doesn't fit me\" before it happens.
• Shipping and returns with no fine print. Clothing gets returned more than any other category. The conditions have to be clear from the start: deadlines, who pays for the return shipping and how a size exchange is handled.
• A trusted payment gateway. Take card, Bizum or PayPal payments on a site that feels secure at the moment of entering the details.

We build all of this for you, tailored to your catalogue. It's not a generic template you then wrestle with the settings on: it's a custom store designed for how your clothing actually is.

How we build your clothing store, step by step

You don't touch anything technical. You tell us what you sell and we build the complete store. This is the order:

1. You tell us your catalogue. Which garments you sell, in which sizes and colours, your prices and how you manage stock. If you have photos, we use them; if not, we talk through how to get them.
2. We build the product pages by variant. Each garment with its sizes, colours, photos, description and size guide. We organise the catalogue into categories so your customer finds what they're looking for.
3. We take care of the photos. We optimise them so they load fast without losing quality, because in fashion the image is half the sale and a slow site scares people off.
4. We connect shipping, returns and the payment gateway. We set up the shipping zones and rates, make the returns policy clear and link up the payment gateway so you can take card, Bizum or PayPal payments.
5. We publish on your domain. The store lives at your address, with your brand, on fast infrastructure. Yours, not inside someone else's shop window.
6. We stay by your side. The monthly support includes maintaining the store and working on its ranking on Google and in AI (ChatGPT, Gemini) month after month.

If you want to see everything the store service covers, head back to the online stores pillar.

Do you sell second-hand or children's clothing? That fits too

\"Clothing\" is very broad, and each type has its nuance. A custom store adapts to what you sell instead of forcing you to squeeze your catalogue into a rigid template.

In all three cases the model is the same: we build it for you, on your own domain, free to build with a tailored monthly fee. What changes is how we organise the catalogue, not the entry price.

How much does it cost and what commissions does it have?

Here's the model, clearly, with no surprises. Building the store is free: you don't pay for the build up front. From there, there's a tailored monthly support fee that depends on your business and your catalogue, and it includes the domain, SSL and all the technical side. It has an honest minimum of a few months, because work done well and ranking take time.

On commissions, it's worth separating two things that often get mixed up:

• Zenith charges no % on your sales. Your margin stays with you. We don't take a slice of every order.
• The gateway or bank commission always exists. It's the cost of processing the card, Bizum or PayPal payment, and it's charged separately in practically any system.

We break it down in full, with examples, in how much an online store costs and on pricing.

What we WON'T promise you

We sell the work, not the result. That's why we're clear about what we'll never say about your clothing store:

• We won't tell you your store \"sells itself\" or that you'll turn over a specific figure. A well-built store puts you in a position to sell; selling depends on your product, your price and your market.
• We don't sell \"pay per result\" or \"you only pay if you sell\". That would be dishonest, because the result doesn't depend on us alone.
• We don't guarantee positions on Google or that you'll show up in ChatGPT. We work on ranking with good practices; nobody serious can guarantee a spot.
• We don't promise there are \"no commissions of any kind\". The gateway or bank one will still be there, as in any system. Ours per sale is 0%.

What we do guarantee is the work: a custom clothing store, fast, yours, on your own domain and supported month after month.

Building a clothing store from scratch: what you should decide before starting

If you're starting from scratch, the most useful thing isn't to pick anything technical yet, but to be clear about your starting point. Launching your own T-shirt brand, starting with almost no stock or producing on demand aren't the same thing. That changes how many product pages you launch with and how we approach the photos.

To get off to a good start, three decisions of yours are usually enough: which garments you're going to sell and in which sizes, at what price (with your real margin already net of the gateway commission and shipping), and how you're going to get the photos. The technical build (product pages by variant, shipping, returns, payment gateway and domain) we build for you on your own domain, free to build.

The advantage of starting small is that you can launch with a short, well-built catalogue and grow afterwards. You don't need a hundred items on day one: expanding means adding product pages, not rebuilding the store. If you work on demand (for example, T-shirts you produce once the order comes in), we build the product pages to reflect that.

Selling clothing online in Spain: the legal side worth being clear about

A very common question before building the store is the legal side: whether you need to be self-employed, what texts the site has to carry and what happens with returns. This is for guidance, not legal or tax advice; for your specific case, the best thing is to confirm it with an accountant or adviser.

On registering as self-employed (autónomo) or as a company, the general rule in Spain is that, if you sell regularly and for profit, you must be registered with the Tax Agency and Social Security. It's not something the store or Zenith decides: it depends on your activity. We don't register you, but we leave the site ready to operate properly once you are.

On the website side we do build the legal base that any online store needs: legal notice, privacy policy, cookie policy and, very important in clothing, a clear returns policy. Under the right of withdrawal, in distance sales the customer usually has 14 days to return an item, and it's worth reflecting that well on the product page and in the conditions to avoid misunderstandings.